Reflection Color 7.71 Medium Cold Brown Natural Blonde delivers a sophisticated and deep shade that combines the intensity of medium brown with a cool and natural reflection. Imagine the warmth of fine wood, with dark chocolate veins and cool reflections that bring elegance and modernity to your hair. Perfect for those looking for a refined and versatile color, this tone ensures a luminous, intense, and natural result with total coverage of white hair.

Why choose this product: The 7.71 Medium Cold Brown Natural Blonde is ideal for those who want a deep and even color without unwanted shifts. Thanks to MPP - Micro Pure Pigments technology, this color guarantees optimal pigment penetration into the hair fiber, offering exceptional shine and durability. Babassu oil and soy proteins nourish and protect the hair structure, keeping it soft and hydrated. It ensures perfect white hair coverage, features a low-ammonia formula, and is free from PPD for a gentle and safe application.

How to achieve the chosen color step by step: For a perfect result, follow the recommended mixing ratios. Mix Reflection Color 7.71 with Reflection Activator in a 1:1.5 ratio. For an even and deep color on natural hair that has never been colored, apply the mixture from the mid-lengths to the ends and leave it on for 20 minutes. Then apply to the roots and leave for another 15 minutes to ensure a homogeneous result. On previously colored hair, distribute the mixture evenly on the roots and leave it on for 35 minutes. In the last 10 minutes, emulsify the color on the lengths and ends for a natural and brilliant shade.

Emulsion and rinsing: After the processing time, emulsify with a little lukewarm water, gently massaging to even out the color. Rinse thoroughly until the water runs clear. Apply a specific shampoo for colored hair and finish the treatment with a nourishing conditioner to seal the cuticle and prolong the shine of the color.

Tips: To maintain the vibrancy and depth of the color for longer, use sulfate-free products specifically designed for colored hair. Avoid frequent washing with hot water and protect the hair with heat-protective treatments before styling with hot tools.