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EDELSTEIN


Curly Up Shampoo

Curly Up Shampoo

SKU:ESTRU01060


Regular price CHF. 13.80
Regular price Sale price CHF. 13.80
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Unlock perfectly defined, hydrated curls with Edelstein's Curly UP Shampoo! Enriched with Bio Grapevine Extract and vegetable keratin, this formula banishes frizz and infuses your hair with luminous shine. It's free from parabens, silicones, and animal-derived ingredients, respecting your hair and the environment. Embrace nature's power for curls that feel unbelievably soft and radiant.

Focus: Step out with curls that are not only perfectly defined but also touchably soft and full of healthy shine. Curly UP Shampoo is the answer when your hair craves moisture and definition. Imagine curls that feel bouncy and vibrant, with a texture that begs to be touched and a shine that turns heads. Explore the full Curly UP collection for a complete curly hair routine.


Curly UP Collection:

  • Curly UP Shampoo
  • Curly UP Mask
  • Curly UP Fluid

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Instruction for Use

Curly UP Shampoo

Curly UP Shampoo Application Guide


Materials Needed:

  • Curly UP Shampoo by Edelstein
  • Warm water
  • Towel
  • Wide-tooth comb (optional for detangling)

Preparation:

  • Thoroughly wet hair with warm water to open cuticles.
  • If needed, gently detangle hair with a wide-tooth comb, starting at the tips and working towards the roots.

Application:

  • Apply Curly UP Shampoo generously, massaging it into the scalp and hair to create a rich lather. Focus on the scalp first.
  • Gently massage the shampoo through your hair, encouraging curl definition.
  • Leave the shampoo in for 3-5 minutes for optimal nourishment.
  • Before rinsing, briefly massage the scalp again to stimulate blood flow.

Finishing:

  • Rinse thoroughly with cool water to close cuticles and boost shine.
  • Gently squeeze excess water from your hair; avoid rubbing with a towel.
  • For extra conditioning, follow with Curly UP Mask (apply according to its instructions).

Post-Treatment Advice:

  • Apply Curly UP Fluid to damp hair for frizz control and shine. Leave in.
  • Air dry or use a diffuser on a low heat setting.
  • Avoid touching or brushing dry curls to maintain definition.

Curly UP Mask

Curly UP Mask Application Guide


Materials Needed:

  • Curly UP Mask by Edelstein
  • Warm water
  • Towel
  • Shower cap or plastic wrap (optional)

Preparation:

  • Start with clean hair, shampooed with Curly UP Shampoo for best results.
  • Gently towel-dry hair to remove excess water. Aim for slightly damp hair before applying the mask.

Application:

  • Apply the mask generously, focusing from the roots to the ends. Ensure even coverage.
  • Use a wide-tooth comb to distribute the mask evenly.
  • Leave on for 5-10 minutes. For deeper conditioning, optionally cover hair with a shower cap or plastic wrap.

Finishing:

  • Rinse thoroughly with cool water to seal cuticles and boost shine.
  • Gently squeeze out excess water; avoid rubbing with a towel.
  • Follow with Curly UP Fluid for frizz control and shine.

Post-Treatment Advice:

  • To maximize hydration, avoid heat styling immediately after using the mask.
  • Incorporate the Curly UP Mask into your routine, applying once a week or as needed.

Curly UP Fluid

Curly UP Fluid Application Guide


Materials Needed:

  • Curly UP Fluid by Edelstein
  • Towel

Preparation:

  • For optimal results, start with freshly washed and conditioned hair using Curly UP Shampoo and Mask.
  • Gently towel-dry hair to remove excess water, leaving it damp.

Application:

  • Dispense a small amount of Curly UP Fluid into your palms and rub hands together to warm the product.
  • Distribute the fluid evenly through damp hair, focusing on the ends and lengths. Avoid the roots for maximum volume.
  • Gently scrunch your hair with your fingers to enhance curl definition.
  • Air dry or use a diffuser on low heat for gentle drying.

Finishing:

  • Once dry, apply a tiny amount of Curly UP Fluid to the ends or any frizzy areas for extra control and shine.
  • For added volume, gently lift the roots with your fingers.

Post-Treatment Advice:

  • Maintain hydration and definition by avoiding daily washing. Use water or dry shampoo between washes.
  • Use the full Curly UP range (shampoo, mask, and fluid) for optimal curl care.
  • Curly UP Fluid can also be used on dry hair between washes to refresh and redefine curls.
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