Imagine a shade of red that captures the light and radiates magnetic brilliance, like a perfectly polished ruby under the sun. Gems 66 Intense Red is the ultimate intense red: deep, vibrant, and rich in shades, perfect for those who want a bold yet sophisticated color. Thanks to its semi-permanent, ammonia-free formula, it allows you to experiment with bright shades without the commitment of permanent color, gradually fading without unwanted tones. Ideal for those who love to change their look frequently or want to add striking highlights, Gems 66 provides intense and brilliant reflections while protecting the hair fiber, keeping it soft and silky.

Why Choose This Product: Gems 66 Intense Red is perfect for those who want to dare with color without worrying about maintenance. Being semi-permanent, it gradually fades without leaving unwanted reflections, ensuring a natural and seamless transition.

Its ammonia-free formula respects the hair fiber and nourishes it, thanks to precious ingredients like Blue Lotus Flower Extract, which hydrates and keeps the hair elastic, and Baobab Oil, which deeply nourishes and protects against dryness and stress.

The secret behind the intensity of Gems 66 is Basic Red 51, the pigment responsible for its bright and luminous red hue. This ensures a rich and vibrant color that enhances every reflection and gives the hair a multidimensional effect.

Why Choose Gems 66 Intense Red?

• Intense and brilliant color with ultra-saturated pigments.
• No long-term commitment, the color fades harmoniously.
• Perfect for those who love to change their look or add temporary highlights.
• Gentle and nourishing formula, ammonia-free with natural ingredients.
• Easy and quick application, ideal for professional and home use.

How to Achieve the Desired Color Step by Step: For best results, wash your hair with a gentle shampoo and towel-dry to remove excess water. Apply Gems 66 Intense Red evenly from roots to ends, combing thoroughly to ensure even distribution.

If the hair has never been colored before, leave it on for 15-20 minutes for a more intense result. For previously colored hair or faded red tones, 5-15 minutes is enough to revive the vibrancy without weighing down the hair.

If the goal is to create bold highlights or temporary shades, apply the product to selected sections and leave it on for the necessary time to achieve the desired effect.

Emulsification and Rinse: At the end of the processing time, add a small amount of warm water and gently massage the hair to emulsify the product. This step helps the color to set evenly, giving a more luminous and natural result. Rinse thoroughly until the water runs completely clear, avoiding shampooing immediately after to preserve the color’s longevity.

Tips: If you want a softer or pastel red effect, mix Gems 66 Intense Red with Gems C Clear, which dilutes the intensity without altering the tone. To prolong the brightness and longevity of the color, it is recommended to use Stabilizer pH 3.5, which seals the cuticle and preserves the vibrancy of the shade.

To prevent the color from fading quickly, wash your hair with sulfate-free shampoo and minimize the use of hot styling tools without protection.

Ingredients: Aqua (Water), Cetearyl Alcohol, Ceteareth-25, Laureth-2, Cetrimonium Chloride, PEG-40 Hydrogenated Castor Oil, Triethanolamine, Oleth-4 Phosphate, Oleyi Phosphate, Polyquaternium-7, Polyquaternium-11, Propylene Glycol, Nymphaea Coerulea Flower Extract (Blue Lotus Flower Extract), Adansonia Digitata Fruit Extract (Baobab Extract), Glycerin, Dimethicone, Tetrasodium EDTA, Parfum (Fragrance), Benzyl Salicylate, Hexyl Cinnamal, Citronella, Methylchloroisothiazolinone, Methylisothiazolinone, Basic Yellow 87, Basic Red 51